Our Inception

About Us

We are a young team, of unreasonable people. Why unreasonable you ask? Well as George Bernard Shaw says, “The reasonable man adapts himself to the world. The unreasonable man persists in trying to adapt the world to himself. All progress therefore, depends on the unreasonable man”.

That’s what we are trying to do, be unreasonable to the old ways of doing things, challenge the status quo and look at technology of the future.

At Hero Lectro, we work non-stop to revolutionize mobility and short-distance commute in India, to give everyone a chance at a healthier and greener life. Our aim is to design products that suits your needs and matches your style. We intend to revolutionise the personal transportation industry by making e-cycles which are fun, environment-friendly and ideal way to stay fit and happy. With cool features and stunning designs, we want our e-cycles to transform people’s lives. Be prepared, the revolution has just started. We have a long journey ahead. Let’s e-cycle!

About Us - Hero Lectro
Vision & Mission - Hero Lectro

Vision & Mission

We believe in transforming lives by bringing the technology to people which is simple and intuitive. We dream and we persist to have a sustainable future for everyone.

Meet the Team

  • Hero Lectro Team - Aditya Munjal, CEO

    Aditya Munjal


    Our backbone, with an ever smiling face. He believes in bringing the e-bike revolution in India.



  • Hero Lectro Team - Rachit Gupta, CMO

    Rachit Gupta


    Our head of marketing, always expect him to have some wacky ideas up his sleeve.

  • Hero Lectro Team - Abhishek Dogra, Opeartions & Analytics Manager

    Abhishek Dogra

    Operation & Analytics Manager

    He believes that God is in the details. With a problem-solving mindset he has always got our operation's back.

  • Hero Lectro Team - Chetna Dhull, Brand Manager

    Chetna Dhull

    Brand Manager

    Brand enthusiast, very quick and candid. Stubborn on vision, but flexible on details.

  • Hero Lectro Team - Diksha Seth, Digital Marketing Manager

    Diksha Seth

    Digital Marketing Manager

    A digital storyteller with a knack for creative & strategy. Curious at heart, you can always find her asking " why?"

  • Hero Lectro Team - Aakriti Singh, Retail Head

    Aakriti Singh

    Retail Head

    Our retail head has an electric personality. Adept at storytelling, that reflects in how the stores look.

  • Hero Lectro Team - Vikramjeet Singh, E-com & Strategy

    Vikramjeet Singh

    Head - E-com & Strategy

    Our head of strategy sure has a complicated and off beat mind set and we are thankful for that.